Privacy policy

Last updated: August 30, 2026

PLANETMOB LIMITED, operating under the brand name Tireya ("we," "us," or "our"), operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the "Services").

Tireya is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit, use, purchase from, or otherwise interact with our Services.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, or disclosure of your personal information, this Privacy Policy will control.

By accessing or using any of our Services, you acknowledge that you have read and understood this Privacy Policy and agree to how your personal information is collected, used, and disclosed as described below.

Personal Information We Collect or Process

Depending on how you interact with our Services, we may collect or process the following categories of personal information, including information inferred from your interactions with us:

  • Contact details — name, billing address, shipping address, phone number, and email address.
  • Financial information — payment information, transaction details, payment method, and payment confirmation. Payment information is processed securely by Shopify and our third-party payment providers. Tireya does not store your full payment card details.
  • Account information — if you create an account, we may collect your username, password, account preferences, and related account information.
  • Transaction information — products you view, add to cart, add to your wishlist, purchase, return, or exchange, as well as your order history.
  • Communications with us — information included in messages you send to us, such as customer support inquiries.
  • Device information — information about your device, browser, IP address, network connection, and other technical identifiers.
  • Usage information — information about how you interact with and navigate our Services.

Personal Information Sources

We collect personal information from the following sources:

  • Directly from you — when you create an account, place an order, subscribe to our newsletter, complete a form, or contact us.
  • Automatically — through your use of our Services, including cookies and similar technologies used for analytics, security, and site functionality.
  • From our service providers — including Shopify and other companies that help us operate our Services.
  • From our marketing and advertising partners — including platforms such as Meta, Google, TikTok, and email marketing providers, where applicable and permitted by law.

How We Use Your Personal Information

We may use your personal information for the following purposes:

Provide, Maintain, and Improve Our Services

To process payments, fulfill orders, arrange shipping, manage returns and exchanges, maintain accounts, improve our website experience, and provide product recommendations.

Marketing and Advertising

To send marketing communications, including new product launches, promotions, and restock notifications if you have opted in.

We may also use your information to show you relevant advertisements on other platforms based on your activity on our website, where permitted by law.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails.

Security and Fraud Prevention

To verify accounts, protect transactions, detect suspicious activity, and prevent fraud or unauthorized use.

Customer Support

To respond to inquiries, provide assistance, and improve our customer service.

Legal Compliance

To comply with applicable laws, respond to lawful requests, enforce our policies, and protect our legal rights.

How We Disclose Personal Information

We may share your personal information with:

  • Shopify and service providers that help us operate our business, including payment processing, order fulfillment, shipping, customer support, hosting, analytics, and security services.
  • Marketing and advertising partners, where you have provided consent or where permitted by law, to help us deliver relevant advertisements and measure campaign performance.
  • Third parties you authorize, such as shipping carriers or social login providers.
  • Our affiliates or corporate group, where applicable.
  • Legal authorities or other parties, when required by law or in connection with business transactions such as mergers, acquisitions, or asset sales.

We do not sell your personal information for monetary compensation.

However, depending on where you live, certain data sharing activities for advertising purposes may be considered a "sale" or "sharing" under applicable privacy laws. Please see the Your Rights and Choices section below for more information.

Relationship with Shopify

Our Services are hosted on Shopify, which processes personal information about your access to and use of our store in order to provide and improve its services.

Shopify may also process aggregated or de-identified information from interactions with our store and other merchants' stores to provide features such as fraud prevention and analytics.

For more information about how Shopify handles your personal information, please review:

Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers

Shopify Privacy Portal:
https://privacy.shopify.com/en

Cookies

We use cookies and similar technologies to:

  • Keep your shopping cart functioning properly.
  • Remember your preferences.
  • Understand how visitors use our website.
  • Improve website performance.
  • Provide relevant advertising where permitted.

Where required by applicable law, we will request your consent before placing non-essential cookies, such as advertising and analytics cookies.

You can manage cookies through your browser settings. Please note that disabling certain cookies may affect how parts of our website function.

Third-Party Websites and Links

Our website may contain links to third-party websites, services, or platforms, including social media platforms such as Instagram, Facebook, and TikTok.

We are not responsible for the privacy practices, security, or content of these third parties. We encourage you to review their privacy policies before providing any personal information.

Children's Data

Our Services are not directed toward children.

We do not knowingly collect personal information from children under 13 years of age, or the applicable age of digital consent in their jurisdiction.

If you believe that a child has provided us with personal information, please contact us using the information below, and we will take appropriate steps to delete such information.

Security and Retention

We take reasonable measures to protect your personal information from unauthorized access, loss, misuse, or disclosure.

However, no online transmission or storage method is completely secure, and we cannot guarantee absolute security.

We retain personal information only for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights and Choices

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.
  • Request correction of inaccurate personal information.
  • Request deletion of your personal information.
  • Request data portability.
  • Opt out of targeted advertising or certain data sharing activities.
  • Manage marketing preferences by unsubscribing from promotional emails.

Residents of the European Union and United Kingdom may also have additional rights, including the right to:

  • Object to certain processing activities.
  • Restrict processing of personal information.
  • Withdraw consent at any time where processing is based on consent.

To exercise your rights, please contact us using the details below. We may need to verify your identity before processing your request.

Complaints

If you have concerns about how we handle your personal information, please contact us first so we can work to resolve the issue.

Residents of the European Economic Area may also have the right to lodge a complaint with their local data protection authority.

International Transfers

We are based in Hong Kong and may process, store, or transfer your personal information in countries where we, Shopify, and our service providers operate.

Where required, we use recognized legal transfer mechanisms, such as the European Commission's Standard Contractual Clauses, to protect personal information transferred internationally.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, services, or legal requirements.

Any updates will be posted on this page with a revised "Last updated" date.

Contact Us

We're a small team, and real people read every email.

For questions about privacy, your personal information, or your rights, please contact us:

Account / login issues:
[email protected]

Orders, returns, exchanges, and customer service:
[email protected]

Newsletter and marketing preferences:
[email protected]

Mailing Address:

PLANETMOB LIMITED

Unit 98, Factory A, 1/F,
Union Hing Yip Factory Building,
20 Hing Yip Street,
Kwun Tong, Kowloon,
Hong Kong SAR

For the purposes of applicable data protection laws, PLANETMOB LIMITED is the data controller of your personal information.